Onclusive launches GEO Analytics for AI search visibility in the US

Onclusive has launched GEO Analytics in the US to help brands track how they appear in AI search results across major engines including ChatGPT and Gemini. The tool is designed to give PR and marketing teams clearer visibility into source influence, brand perception and competitor standing.

Why it matters: - AI search is changing how audiences discover, compare and evaluate brands. - PR, communications and marketing teams often cannot see how AI engines describe their brands or why competitors rank higher in those answers. - Onclusive says GEO Analytics is meant to help teams measure that visibility gap and prove the impact of their work.

What happened: - Onclusive launched GEO Analytics in the US on August 4, 2026. - The product is a Generative Engine Optimization solution for PR, communications and marketing teams. - The platform tracks brand visibility across five AI engines: Gemini, ChatGPT, Grok, Claude and Perplexity. - A demonstration is available through Onclusive’s GEO Analytics page.

The details: - GEO Analytics monitors how brands appear in any market and any language. - The tool analyzes the sources behind AI engine answers, including news coverage, review sites, owned content, social platforms, forums and other third-party sources. - Priority Source Targets ranks websites, publications and platforms by impact and effort so teams can focus on the sources most likely to move AI responses. - Automated anomaly detection flags material shifts in AI output and ranks them by severity. - Perception summaries show how each AI engine characterizes a brand, from headline framing to detailed reasoning and source attribution. - An 11-category source classification taxonomy maps citations across categories including news, owned media, reviews, social and reference content. - Onclusive says the system is designed to show which source types are shaping AI answers about a brand.

Between the lines: - The launch reflects a broader shift from tracking search rankings to tracking how AI systems summarize and recommend brands. - Onclusive is positioning the product as both a visibility tool and a proof point for communications teams that need to show business impact. - Chief Executive Officer Peter Harris said AI engines are already influencing which brands people discover, trust and choose, and that most teams still lack visibility into those responses. - Chief Marketing Officer Jennifer Roberts said the product was partly built to meet Onclusive’s own internal need to track how the company appeared in AI engine results.

What's next: - Onclusive GEO Analytics is available now in the US. - The company is likely to push adoption among brands trying to understand and improve how they appear in AI search. - Teams using the product can use source rankings and anomaly alerts to adjust content and communications strategies over time.

The bottom line: - Onclusive is betting that AI search visibility will become a core measurement for brand reputation and communications performance.