AGP Executive Report
Last update: 10 hours agoWhite House Media: Katie Zacharia was out as press secretary after five days, following a rocky first briefing and questions over her credentials. Separate White House media bans have also raised fresh concerns about press access. AI and News: Meta’s revised terms may allow it to scrape news sites for AI training, sharpening publishers’ concerns over control and compensation. Marketing Measurement: Marketers are rethinking dashboards as Google captures more searches without sending traffic, while holiday campaigns lean on creators and targeted digital to prove ROI. Brand Moves: Disney appointed a new digital marketing SVP, and K-pop group Le Sserafim is fronting a Rakuten Viki campaign. Out-of-Home: Clear Channel tapped two TV executives to reshape its outdoor advertising business.
Note: AI summary from news headlines; neutral sources weighted more to help reduce bias in the result. Feedback is welcome. Please let us know if you have any comments or suggestions about the AGP Executive Report.